COMMIT TO
SOMETHING
Bold choices bring big results - in fitness and in life. Turn something into your thing. Commit to it.
PHOTOGRAPHY BY STEVEN KLEIN
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YEAR → 2016CLIENT → Equinox
AGENCY → Wieden+Kennedy
ART DIRECTOR → Mathieu Zarbatany
COPYWRITER → Rajeev Basu
CREATIVE DIRECTORS → John Parker & Sean McLaughlin
PRODUCER → Deb Rosen
PHOTOGRAPHY → Steven Klein
STYLING → Mel Ottenberg
SET DESIGN → David White
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PRESS → Fox News / Daily Mail / NY Mag / Huffington Post / People /
Fast Company / Lurzer’s Archive / It's Nice That / Creativity / AdAge / AdWeek
EQUINOX
MADE ME DO IT
Equinox doesn’t just get you fit. It gives you more confidence and pushes you to live a more fearless life. A life where you proudly own the consequences of your behavior and hold them up like trophies for everyone to see.
PHOTOGRAPHY BY RANKIN
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YEAR → 2015CLIENT → Equinox
AGENCY → Wieden+Kennedy
ART DIRECTOR → Mathieu Zarbatany
COPYWRITER → Julia Neumann
CREATIVE DIRECTORS → Stuart Jennings & David Kolbusz
PRODUCER → Deb Rosen
PHOTOGRAPHY → RANKIN
EDITOR → Carlos Arias
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PRESS → Refinery 29 / New York Observer